Harry Potter and the Half Blood Prince

For the release of the fifth Harry Potter film to DVD and Blu-Ray I was tasked with creating a mock that would guide the production of the European promotional site. I lit on the idea of using potions as a navigation method. Users would mix potions into the cauldron to get from place to place. A large array of hidden pages and Easter eggs would encourage exploration and a sense of community as the rabid Potter fans traded their findings.

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